niki-arnoldNiki joined Pearson back in June 2004 as a Retail Representative for Higher & Professional Education dealing with Bookshop chains such as Waterstones and Blackwell's and distributors' in the UK Midlands, North, Scotland and Ireland.

This is a presentation on Pearson as a company and some of its leading US, IB & UK resources. It's goal is to raise Pearson's profile amongst schools in CEESA and to explain Pearson's focus upon efficacy.